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Friday, October 22, 2010
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11.30 a.m – 13.00
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When sustainability makes end meet
How and why is the accommodation and hotelier industry compelled to invest in energy efficiency
Diotallevi 1 , Hall Sud
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2.00 p.m. – 3.30 p.m.
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TurisMonitor 2011
An exclusive preview presentation of the 2011 TurismMonitor figures: TurismMonitor is a working and analysis tool comprising all the key data at the national and international level.
In cooperation with Touring Club Italiano
Main sponsor Alitalia
Ravezzi 1 , Hall Sud
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3.00 – 4.30 p.m.
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Buses and art cities between entrance fees and incentives: a troubled relationship
D2 Pavilion
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3:00 p.m. – 4.30 p.m.
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Back to the future: rewriting the relationship between travel agencies and airlines
Diotallevi 1, Hall Sud
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4:00 p.m. – 6:00 p.m.
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Who are foreigners travelling to italy? and how do they spend their money?
An overview of how the Italian tourist product is perceived and sold by foreign markets
Ravezzi 1, Hall Sud
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5:00 p.m. - 6:30 p.m.
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Online search - offline purchases. New strategies and opportunities to attract customers to the agency
Speaker:
Roberto Brenner, Industry Leader Travel di Google Italia
Luigi Porro, b2b manager di E-Dreams
Sisto Neri, Hall Sud
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Saturday, October 23, 2010
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10:30 a.m. – 12:00 a.m.
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Back to the future 2: rewriting the relationship between travel agencies and tour operators
Ravezzi 1 , Hall Sud
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12: 00 a.m. – 1:30 p.m.
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Competition by high speed rail and low cost flights in Europe: changes in the bus product offer on the markets to compete with an increasingly competitive transport system
D2 Pavilion
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2:00 p.m. – 3:30 p.m.
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I am not afraid.
How to reorganise the tourist offer in order to win customers with special needs
Ravezzi 1 , Hall Sud
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2:00 p.m. – 4:00 p.m.
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European airports and the new opportunities for development
TTG Incontri will be hosting ASM (Airport Strategy and Marketing Limited), the international company in charge of developing the most profitable domestic and international routes for airports.
Diotallevi 1, Hall Sud
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4:00 p.m. – 5:30 p.m.
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The social networks misunderstanding
Are we ruining our new favourite pastime? In other words... is it enough to have a profile and use the trendiest tools to keep abreast of the times?
Ravezzi 1, Hall Sud
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4:30 p.m. – 6:30 p.m.
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In the pursuit of happiness
Wellness tourism as a new concept of luxury: from body treatments to wellness cooking
Diotallevi 1, Hall Sud
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